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MON 13 JUN 2022 | AUDIOVISUAL
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LaLigaSportsTV surpasses the one million followers mark across its social media profiles
  • Since last year, there have been 500,000 new followers across Twitter, Facebook, Instagram, YouTube and TikTok, representing 96% growth.
  • Of all the social media platforms, LaLigaSportsTV’s TikTok profile is the most popular, with more than 350,000 followers.
  • The followers are mostly Spanish, followed by those from Brazil, Morocco, India and Indonesia.

LaLigaSportsTV, the LaLiga streaming service through which viewers can enjoy live and on-demand content from a wide variety of sports, has surpassed one million followers across its TwitterFacebook, Instagram, YouTube y TikTok social media profiles.

From the beginning of this season until now, LaLigaSportsTV has experienced 96% growth in its number of followers, meaning it has practically doubled its follower base since last July, increasing by more than 500,000.

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Of all the social media platforms, LaLigaSportsTV’s TikTok profile is the most popular, with more than 350,000 followers, even though it is less than one year since that profile’s launch. LaLiga’s streaming service also boasts more than 313,000 followers on Instagram, more than 280,000 on Facebook, almost 62,000 on YouTube and 47,000 on Twitter.

The majority of these more than one million followers are Spanish, although LaLigaSportsTV has followers in almost all parts of the world. After Spain, the next most-represented countries are Brazil, with 5% of the share, and then Morocco, India and Indonesia, all with 4% of the total.

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Since its launch in 2016, LaLigaSportsTV and its social media profiles have shared some of the great successes of Spanish sport, highlighting unique moments from Spanish sporting competition as well as interviews and reports with legends such as Carolina Marín, Carlos Alcaraz and Paula Badosa.

LaLigaSportsTV supports Spanish sport and promotes the competitions available on the service, which includes the Liga Nacional de Fútbol Sala (Spain’s top futsal league), the Liga ASOBAL (Spain’s top handball league) and the Liga LEB Oro (Spain’s basketball second division), as well as AFC Champions League action, among other competitions. The streaming service also promotes LaLiga Santander and LaLiga SmartBank content.

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