Innovation

Cuadro de mandos Dashboard. Cuadro de mandos Dashboard

Innovation | 30 DIC 2019

The data dashboards that help LaLiga clubs evolve

  • LaLiga is providing clubs with detailed breakdowns of their data to identify new market opportunities.
  • Global audience metrics, digital engagement and macroeconomic data are just some of the new services being provided.
Web Summit Javier Tebas. Web Summit Javier Tebas

Innovation | 27 NOV 2019

The technology tools powering the future of sport

  • New innovations developed by LaLiga are influencing both the sports and entertainment industries.
  • LaLiga president Javier Tebas spoke at Web Summit about the technology advances made by the Spanish league.
Whatsapp Assistant Atlético de Madrid. Whatsapp Assistant Atlético de Madrid

Innovation | 27 NOV 2019

Atlético de Madrid is innovating through WhatsApp

  • The club’s department of IT and digital development has rolled out a virtual WhatsApp assistant for its global supporters.
  • The project is part of the continuous commitment to improving support for the fans, something that is a priority for the club.
LaLiga transfer market event 2019. LaLiga transfer market event 2019

Innovation | 26 AGO 2019

The unique transfer tool that benefits LaLiga clubs

  • Spanish clubs process transfers through the LaLiga Manager app with a set of financial controls that are unique in world football.
  • By following financial controls clubs can continue growth without spending beyond their means.