LaLiga fanzone Copa America 2019. LaLiga fanzone Copa America 2019

Football | 25 JUL 2019

How fans discovered Spanish football during 2019 Copa América

  • LaLiga set up an interactive fan zone in Rio de Janeiro that blended football with entertainment.
  • Through VR, eSports and visual displays visitors learned more about Spanish clubs and the league’s long history with South American football.
FC Barcelona academy growth. Global growth of FC Barcelona academy

Football | 25 JUL 2019

The global growth of FC Barcelona’s academy

  • The Blaugrana now has 49 schools around the world as part of the Barça Academy project.
  • Children are being taught the Barcelona style and given a complete education.
LaLiga sound identity by Lucas Vidal. LaLiga sound identity by Lucas Vidal

Football | 25 JUL 2019

Introducing the new sound identity of LaLiga

  • Award-winning composer Lucas Vidal created the track in Madrid, Prague and London with 130 musicians.
  • The identity will now feature in LaLiga matches, broadcasts, events and other communications.
Ascended clubs of LaLiga. Real Mallorca celebrations

Football | 25 JUL 2019

Spain’s newly promoted clubs target a season of growth in LaLiga

  • CA Osasuna, Granada CF and RCD Mallorca have just been promoted to LaLiga Santander through renovation, structural changes and communicating values.
  • Meanwhile the newcomers to LaLiga 1l2l3 share a vision to build local identities in the top tier of Spanish football.
LaLiga Schools India club support. LaLiga Schools India Sevilla FC support

Football | 25 JUL 2019

How Spanish clubs are supporting Indian grassroots football

  • Real Betis, RC Celta and Sevilla FC are hosting Football Schools programmes in India to compliment ongoing work of LaLiga in the country.
  • Meanwhile CD Leganés welcomed the winners of an Indian scholarship programme to Madrid, offering players the chance to train with the LaLiga side.
CA Osasuna stadium works as voted by fans. CA Osasuna stadium works as voted by fans

Football | 24 JUN 2019

How CA Osasuna let its fans decide its stadium reformations

  • Club fans voted for their preferred reforms to the El Sadar stadium through an open and inclusive process.
  • The chosen works will improve the experience of the fans and will take crowd capacity to 24,481 spectators.
LaLiga Space AFCON 2019. LaLiga experience at 2019 Africa Cup of Nations in Cairo

Football | 24 JUN 2019

Football fans flock to discover LaLiga during Africa Cup of Nations 2019

  • The interactive LaLiga Space in New Cairo was visited by thousands of football fans as the 2019 AFCON tournament began.
  • The experience allowed fans to discover more about Spanish football and its links to Africa, assisted by local broadcaster beIN Sports and Uber as transportation partner.
Valencia youth academy. Players of Valencia CF academy

Football | 23 MAY 2019

How the future of Spanish football is being shaped in Asia

  • Clubs across Spain place huge importance on their academies to develop both their first team and their international brand.
  • By entering youth tournaments and opening schools across Asia, clubs such as Valencia CF and Real Betis are winning new fans, partners and sponsors.
Ver más noticiasCargando...