Fan Tokens, a type of NFT gain fans access to club benefits
such as F&B discounts, promotions, club polls, etc. FC Barcelona released their token in June of 2020 and sold out in 2 hours, generating over $1.3 million in revenue. Not only will these benefits help upgrade the fan experience, but these tokens serve as digital badge of loyalty toward the club. So far, 19 football clubs in Europe have implemented this idea. Read HERE about it