Clorox&nbsp;provides disinfecting products to help protect the players, referees and staff&nbsp;

_LaLiga Fan Experience

Pandemic Cleaning.jpg

While advertising and sponsorship spending has decreased as a result of the pandemic, sports marketers are devising new platforms to attract categories that do not traditional spend.&nbsp; Clorox, who make a variety of disinfectant and cleaning products, has entered into partnership with the NBA, WNBA, United Airlines and several others to demonstrate its Clorox Total 360 system to business decision-makers via digital and traditional league-controlled media platforms.&nbsp;

Read more <a href="https://smenews.org/the-nba-and-wnba-become-the-latest-brands-to-team-up-with-clorox/" style="color:blue; text-decoration:underline">HERE</a>.