<p>Trends can be viewed as challenges, or opportunities</p>

_LaLiga Fan Experience

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<p>This story sums it all up &ndash; &ldquo;bottom line&rdquo; insights as to why clubs must adapt to the next generation of fans.&nbsp; These trends can be viewed through two different lenses &ndash; challenges, or opportunities.&nbsp; Seen through the lens of opportunity, the future is right.&nbsp; Read the trends <a href="https://sporttomorrow.com/11-important-trends-in-the-world-of-sports/" style="color:blue; text-decoration:underline">HERE</a></p>